When not approached properly, content cost reduction can lead to collateral damage in the form of lower-quality content. Now more than ever, this needs to be avoided.
In this infographic, Vendigital assess the the current state of the news paper retail market against five key factors: Loyalty, cross sell, store types, coverage / availability and pricing.
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The 2020s may come to be looked back on in the broadcast media sector as the ‘pandemic decade;’ in which everything was redefined because of Covid-19 and its aftermath. Here we will explore what the impact will be, and how different players in the market will be affected.