Complete the form to pre-register for a free copy of this white paper. The PDF paper will be sent to you at launch.
Pre-register for our white paper: Redefining customer relationships in a changing market
Strong customer relationships have always been important in business, but the last year or so has seen these relationships thrown into a constant state of flux because of catalysts such as Brexit and Covid-19.
Business leaders have had to work harder to understand their customers changing needs and address the challenges they are facing – often while having to adapt the way their business operates, manage suppliers and balance cost at the same time.
In our upcoming white paper we will be exploring how change, which is often viewed as disruptive, can also be the catalyst for new opportunities.
We will draw on research with 150 C-suite executives at UK based companies to share insights on:
• The ways UK business have been affected by changes over the past few years
• How their customer relationships have been impacted by these changes
• The importance of good quality customer data and how it can aid decision making