Simon Woodcock

Director

Simon is a Director in both our Media practice and Consumer Products practice. In this role he leads major client engagements, delivering transformative change programmes against the backdrop of rapidly shifting industry dynamics.

Joining Vendigital in 2016, Simon brought with him a wealth of operational improvement, organisational change and cost management experience gathered while working across multiple industries in the UK, Europe, and the Americas.

Insights from Simon Woodcock

Measuring and Improving Creative Efficiency

Simon Woodcock 7th December 2020

For Media operations important features include quality, design & creativity, and fit-for-purpose. But what about efficiency? Could content creators be measured for their creative efficiency?

The newspaper retail market in numbers

Simon Woodcock 27th July 2020

Vendigital commissioned a survey of over 2000 UK adults, to assess the current state of newspaper demand. When the survey results are combined with our data analysis we can map the newspaper retail market against 5 key factors.

TI Media Case Study

Simon Woodcock 14th July 2020

In a rapidly-shifting marketplace with declining traditional revenue streams, the business needed to invest in growth areas by reducing the cost base of core brands, whilst protecting product quality.

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